Lavinia Costello

'LA Vocals Director'

About Me

Music Is not what I do, Its who I am

Capture the real essence of your voice with our unique and diverse lessons catered for you, the singer!

    Vocal     Instructor

Lavinia George - Founder & Director of LA Vocals & Vocal Coach

Lavinia George

LA Vocals was established in Brighton and Hove in 2002. The founder, Mrs Lavinia George embarked on her career at the prestigious Brighton Institute of Modern Music where she studied the technicalities of the voice and stage performance, thus Lavinia progressed into a professional singer. She has contributed to many musical projects, concerts and competitions throughout her career as a professional singer and there is nothing more important to Lavinia than her love for music. But her main focus for over the last ten years has been her private vocal coaching Company, LA Vocals.

Lavinia George has been singing from a very early age and was inspired by her idol Michael Jackson to become what she is today. with all the amazing talent she was brought up by, Lavinia wanted to be a part of the music world, And in that time she has sung everything from Rock, Pop, Soul, Gospel, and Choral singing.


Lavinia’s reputation as a fantastic singer and highly knowledgeable vocalist, meant that other singers in the area would begin actively seeking her out for private tuition in the areas of Brighton and Hove and Northampton. Since teaching the art of the voice Lavinia has a substantial number of students from all over the UK to LA. 

In a whole Lavinia's vocal company 'LA Vocals, has worked with many top private schools, Dance and theatre Companies, including Quinton House, Dance Scene, speech and drama school's and Northampton College. Alongside her teaching Lavinia has also been a judge at high profile music events such as ‘Unsigned fest’ and ‘Open mic UK’ which is affiliated with the popular TV show 'The X Factor. Not only has she been part of many musical projects she also has ventured in the acting field as well. Lavinia starred in the legendary acclaimed musical 'The War of The Worlds' though music is her main love. Lavinia has had her fair few of acting roles and has taught the art of acting as part of her tutoring, adding both elements of the performing arts into one.

As a part of her role as a vocal coach, She has prepared many of her students to audition for and compete in competitions that she herself has had the privilege to be a part of in the performing arts. She has also prepared students for graded examinations, TV and film auditions and college and university auditions. Due to this extensive experience and versatility Lavinia has had many students that have gone on to make great careers in the music/film & TV industry. Her involvement with many record labels has helped nurture the artist of her studies, which gives the singing career client a lot of the essentials needed in the industry. 

Lavinia is working with Harlington upper school in Bedfordshire, where she is teaching GCSE Music (Singing) and conducts the Voice Box choir too. She also worked with TheatreTrain in Northampton. A theatrical company that has many school's around the UK. Not only does she work as a private tutor but loves to help any company/school when it comes to singing. 

Lavinia also coaches singing tutors of all standards. Many of the vocal coaches she has trained, have become a great asset in their performing arts field. All of this because of her passion and her love for vocal coaching that exceeds any expectation that is given in the singing industry.

Outside of her role as a tutor, Lavinia is a highly respected musician, performing with function bands, Blues/rock outfits, jazz bands and more. Her musical journey has been an incredible one and her love for her music career is still to this day an exceptional passion.